← All episodes of Max and the ClickysEpisode 1 · The Main Path

Your survey has 37 routes. Max tested one.

Routing, screeners and quotas are where surveys break, and they are exactly the parts a tester clicking the main path never sees. SurveyTester sends bots down every route before your client does.

Why the main path is not enough

A tester answers like a tester: the same plausible respondent, the same branch, every time. The respondents who cause trouble are the ones nobody played.

Routing branches

A question asked only of women under 30 who drink coffee daily is invisible to everyone else. If its filter is wrong, nobody in the team notices.

Screeners and terminations

One inverted condition and the survey screens out exactly the people you need. In the field, that costs sample and days.

Quota cells

Every cell needs at least one respondent who reaches the end. Testing them by hand means playing a dozen people with a dozen answer patterns.

How SurveyTester covers every route

  1. 1

    Upload the questionnaire

    Word or Excel, one per language. AI reads the routing ("ask if"), termination rules and quota cells and builds the test cases: one complete persona per quota cell or routing branch, one screenout per termination rule, each with its expected outcome.

    Test cases built from the questionnaire, one per quota cell, branch and termination rule
  2. 2

    Bots run every route

    Survey bots play every test case, on desktop or mobile, in every language. When a respondent who should complete is screened out, or a screenout completes, the run is flagged with the page where it went wrong.

    Bot run results comparing expected and actual outcome per test case
  3. 3

    See what was covered

    The interactive routing diagram shows every question with answer counts and open issues. The path analysis counts the distinct paths through the survey and how often each one was tested.

    Interactive routing diagram with answer counts and an open issue on one branch
1 per cellcomplete test case for every quota cell and routing branch
1 per rulescreenout test case for every termination rule
29automatic checks on every page the bots reach

Questions teams ask

Do I have to write test cases myself?

No. Upload the questionnaire and SurveyTester builds them: one complete persona per quota cell or routing branch and one screenout per termination rule. You can edit them or add your own.

What happens when the scripter changes the routing?

Replay any run with identical answers, in the same or another language or on another device, and compare it with the original. SurveyTester shows only the differences.

Which survey platforms are supported?

Among others Forsta Surveys (Decipher), Forsta Plus (Confirmit), Qualtrics, UNICOM Intelligence (Dimensions), Askia, Nfield, Sawtooth, Voxco, LimeSurvey, SurveyMonkey and Alchemer. The platform is detected from the survey link.

Test every path. Not just the main one.

Send us one of your surveys and see how many routes it really has, and which of them work.

Three ways to start. Pick the one that fits your week.

Some teams want to click around on their own. Some want a guide at their side. Some just want to know whether their survey is fine. All three are free, and none of them commits you to the others.

Zero effort

Free Survey Review

Email us a survey link and the questionnaire. We test it with SurveyTester and send you a written report of what we found. No account needed.

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Self-service

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14 days with every premium feature. Start on a demo survey or paste your own link, invite your team and explore at your own pace.

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