← All episodes of Max and the ClickysEpisode 8 · No Magic

Great bots. No magic.

SurveyTester bots answer local questions on their own: a valid postal code, the right region, the right language. But they can only do that when SurveyTester knows which country a test run is for. A language is not a country, so set up your markets from the first run.

Why the market matters

The bots know postal codes for 100 countries. Which one is right depends on the market of the test run, and nothing else.

A language is not a country

French can mean France, Canada, Switzerland or Belgium. A link with lang=fr tells the bots which language to read, not which postal code, region or currency is valid.

No market, no valid postal code

SurveyTester fills in local information like postal codes automatically, but it has to know the country. Without a market, the bot has no valid answer, and the survey stops at the postal code question.

A stuck run stays stuck

You can add or correct markets later, and SurveyTester re-wires the project. But a test run that already started in the wrong market is not rescued: it has to run again.

How SurveyTester sets up languages and markets

  1. 1

    Import all links at once

    Paste all your test survey links into Add Multiple Languages or Add Multiple Markets. SurveyTester reads the language and market parameters from the links, for example lang=fr-CA or country=CA, and creates them in one go. This is a built-in import, no AI involved.

    Add Multiple Markets with pasted survey links, the detected parameters and the button Create 12 Markets
  2. 2

    Every run knows its country

    Each test run starts with a language and a market. The market tells the bots which country they answer for, so a run for French in Canada gets a valid Canadian postal code, not a French one.

    A test run for French in Canada with a valid Canadian postal code on the survey page
  3. 3

    Everything filed per language and market

    Automatic checks know which language a page should be in and find wrong-language text. Screenshots, issues and translation comparisons are filed per language and market, so you see every version separately.

    The languages and markets of a project, with test runs filtered by language and market
100countries with valid postal codes for bots
1 pastefor all language and market links
0test runs to repeat

Questions teams ask

Why is the language not enough?

Many languages are spoken in several countries. The language decides what the bot reads; the market decides which postal codes, regions and local formats are valid. Only the market tells SurveyTester which country a test run is for.

What happens if I add markets later?

Nothing breaks: SurveyTester re-wires the project and checks its findings again, so outdated findings disappear. Test runs that already stopped at a question they could not answer, such as a postal code, have to run again.

Is AI used to import the links?

No. SurveyTester reads the language and market parameters from your survey links itself and creates the languages and markets from them.

Which local answers do the bots fill in?

Postal codes for 100 countries, and the regions of about 70 countries, from German states and Swiss cantons to US states, always for the market of the test run.

Tell SurveyTester the country. The bots do the rest.

Send us the links of your next multi-country survey, and we show you every language and market answered like a local.

Three ways to start. Pick the one that fits your week.

Some teams want to click around on their own. Some want a guide at their side. Some just want to know whether their survey is fine. All three are free, and none of them commits you to the others.

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